Impact Of The New Products Developed In The Banking Industry In Nigeria

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A Case Study Of First Bank Plc Enugu State

Description

ABSTRACT
This research intends to study the Impact of the New Products Developed in the Banking Industry in Nigeria (1990-2003).
In this research work, the researcher chooses four of the products and measures the extent to which they have been able to satisfy the customers. The products selected are SMART CARD, INTERNATIONAL MONEY TRANSFER, EDUCATIONAL SCHEME, AND INTEGRATED BANKING NETWORK TRANSACTION.
Data for this research were collected through questionnaire and interviews by bank customers and the review of exiting literature on the topic using simple random procedure and the descriptive method of research. The data so collected were analyzed using the simple percentage and the formulated hypotheses were tested with chi-square (X2) method.
Some of the findings are the impact the new products can be measured in terms of accessibility, speed, timeliness, simplicity and reliability.
Customers who patronize the new products are majority those who want money transfer both locally and internationally. Customers clerived high level of satisfaction from the new products.
Inadequate infrastructural level in our banking industry and high cost of installing them contributed to the problems we might have with the new products.
Based on the findings, the following were recommended that banks should come together and establish a common data communication satellite to minimize contract problems.
A parallel organization that was supplying electricity in competition with NEPA should be allowed to evolve so that an efficient supply of electricity can be ensured.
Finally, since this study alone cannot be exhaustive of this vital subject, it is recommended for further studies.

TABLE OF CONTENTS
ii Title page
iii Approval page
iv Dedication
v Acknowledgment
vii Table of contents
xi Abstract

CHAPTER ONE
1.0 Introduction 
1.1 Background Of The Study
1.2 Statement of the Problem
1.3 Objectives of the Study
1.4 Research Question
1.5 Research Hypothesis
1.6 Purpose of the Study
1.7 Significance of the Study
1.8 Rationale / Justification
1.9 Scope of the Study
1.10 Limitations of the Study
1.11 Delimitation of the Study
1.12 Assumption of the Study
1.13 Definition of Terms
1.14 Organization / Plan Development
References:

CHAPTER TWO
Literature Review
Theoretical Frame Work
2.1.0 New Product for Effective Banking Operation
2.1.1 The Nature of the New Products in the Banking Industry.
2.1.2 Information Technology
2.1.3 Globalization of banking Industry
2.1.4 The Concept of Universal Banking
2.1.5 Impact of the New Products in
the Nigeria Banking Industry.
2.1.6 Review of Other Related Completed
2.1.7 Summary and Justification
Reference:

CHAPTER THREE
3.0 Research Design and Methodology
3.1 Research Design
3.2 Area of Study
3.3 Research Population
3.4 Sampling Size Determination
3.5 Sampling Procedure
3.6 Sources of Data Used
3.7 Location of Data 33
3.8 Method of Data Collection
3.9 Method of Date Analysis
3.10 Statistical Tools for Analysis
Reference:

CHAPTER FOUR
4.0 Data Presentation and Analysis
4.1 Data Analysis and Interpretation
4.2 Questionnaire Presentation
4.3 Test of Hypothesis
4.4 Findings

CHAPTER FIVE
5.0 Summary of Finding and Recommendation and Conclusions
5.1 Summary of Findings
5.2 Recommendation and Conclusion
5.3 Conclusion
5.4 Suggestion for Further Research
Bibliography

Additional information

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